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2026-09-18 · 5 min read

A promotion needs rules and a draw flow, not only a banner

A lucky-draw campaign fails when the customer cannot tell which step they are on. A handsome banner does not fix that.

The minimum flow has:

  • A campaign page that states the dates, the rules, and the prizes.
  • A join step: scan a code, enter a card code, or open a mini app.
  • A spin result or redemption status the customer can see again.
  • An operations side that checks valid codes, instead of a spreadsheet in chat.

The live TH true YOGURT campaign page is quatangyogurt.thmilk.vn. The customer reads the instructions, finds the code on the card, and continues in Zalo.

TH true YOGURT campaign page
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